Intellectual Property as a Business Strategy
During the lecture, I was introduced to safeguarding ideas in business, often referred to as “Intellectual Property” (IP). This encompasses patents, copyrights, trademarks, and secrets, protecting one’s innovative creations. It’s like having a safety net, ensuring control over what you create. Having IP is like having a hidden advantage up your sleeve. For example, if you’ve got something unique in your invention, it can attract attention to your business and make it stand out among others. Orchestrating Business Success with IP Beyond legal frameworks, IP has become a powerful tool for businesses. It attracts investors, establishes barriers to entry, generates revenue, builds brand reputation, and fosters collaboration. Crafting a comprehensive IP strategy aligned with corporate goals becomes the sheet music for orchestrating long-term success. INSIGHTS During the discussion, I discovered the relevance of Republic Act (RA) 8293 known as the “Intellectual Property Code of the Ph